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Saturday, July 6, 2013

Book Signing by Margot Justes


Book signings are not easy, at least for me. I haven’t done one in a long time, but with the release of A Hotel in Bath, when an opportunity presented itself,  I took it.

Book World in Galena, (300 Main St. Galena, IL) made me feel comfortable from the time I walked in. Galena is a tourist attraction, antiques and little boutiques abound, and the book store does quite well. It’s a delight to watch people come in and browse, look through the books and buy.

I confirmed to myself that for the most part, in fiction and specifically the romance genre, covers do sell books, as do back pages, and the first paragraph. That goes for any book store, chains and indies.

I also noticed the difference in the buying selection, Barnes & Noble customers gravitate to the best sellers, the most advertised and familiar. Not so at Book World, yes, the Patterson books were there, and other best sellers, that is where the money is for the store, but people actually looked at the unfamiliar names and titles as well.

There was a knitting club meeting at a restaurant down the street, and one member walked in, we chatted a bit, she liked the premise of the stories, and she bought both

A Hotel in Paris and A Hotel in Bath. About thirty minutes later, five more ladies walked in, and bought both books. Apparently the books were passed around the table, the ladies liked what they read, and came back to get their own. That has never happened to me.

A Hotel in Paris sold out, and Bath did well too. I plan to go back to Galena, if they’ll have me, one of the employees is waiting for Blood Art to come out.

I really had a good time, the employees and customers were gracious, and I ran out of bookmarks, and it felt like a mini vacation. You couldn’t ask for more.

Cheers,
Margot  Justes
A Hotel in Paris
A Hotel in Bath
Hearts & Daggers
Hot Crimes Cool Chicks
www.mjustes.com

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