Blogs take a bit of time to write, at least for me. I know that marketing has to be a factor in sales, and that name recognition goes to marketing and sales.
A midlist author needs that crucial name recognition to build a readership, and so it goes. E-book sales are a huge business and growing rapidly, and many of us are taking the plunge and going indie, and trying to build on that name recognition.
How to do it? One way is to blog and post all over e-net creation. That is an upside, our name is out there. There is also a downside. How many read all the blogs that are posted? People are busy with everyday life.
Are blogs effective? Do the readers really get to know us through them? Is a shorter version of communication better? There is Facebook and Twitter, and many other social networks that take far less time and are a faster way to communicate.
What do you think? Are blogs effective, or have they outlived their usefulness?
Hearts & Daggers
A Hotel in Paris
and coming soon Hot Crimes Cool Chicks